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PPC Management Agency

Generate Quality Leads & Increase ROI with Tailored Pay-Per-Click Strategies

Start creating quality ads that inspire clicks. Our team will work closely with you to create a custom strategy that reaches your target audience, focusing on high-quality leads to maximize your ROI. From strategy development to campaign management and optimization, our pay-per-click advertising services are the right choice for businesses looking for immediate results and increased sales.

hero PPC

PPC Platforms

Targeting the Right Audience Starts with Choosing a Platform

As a leading PPC management agency, we have extensive expertise leveraging different PPC platforms. We’ll set up a highly targeted campaign for you, carefully selecting the platform that meets your audience’s specific behavior and demographics.

Google Ads Management

Our team uses Google Ads to reach potential customers that are actively searching for related products or services, helping you drive relevant traffic to your site.

Social Media Ads Management

We leverage social media platforms to help you connect with potential customers, using their interests, demographics, age, careers, and more to create highly targeted ads.

Bing Ads Management

We employ Bing ad campaigns to reach niche audiences, enabling you to target specific demographics more easily to enhance campaign effectiveness.

Services

Custom PPC Services. Real Results.

Our PPC advertising services help you gain immediate visibility, meaning you can start reaping the benefits of your investment in as little time as possible. As part of your PPC package, we’ll create a custom strategy for you, combining different services to make sure your ads reach the right people at the right time.

PPC Audit

Our team will perform an in-depth analysis of your previous or existing PPC campaigns to ensure you get the highest return on your ad investment. We’ll assess the short- and long-term performance of your campaigns, considering the campaign settings, costs, and ad groups to identify areas for improvement. If you’ve never run ads, we’ll focus on understanding your business, competition, and keyword costs to suggest a tailored strategy that fits your goals.

Competitor Ad Analysis

Our team will analyze your competitors’ strategies to gain valuable insight into what works and what doesn’t in your specific market. By identifying new opportunities and gaps, we’ll refine your strategy, helping you distinguish your brand from others. This PPC service includes identifying your competitors’ paid keywords, analyzing their ad copy, tracking their campaign history, and more.

Paid Advertising Strategy Development

We’ll create a tailored strategy for you, considering your unique goals, market conditions, and target audience to ensure our solutions align with your broader marketing goals. As the foundation of our paid ads services, this step sets the direction for all subsequent activities, meaning we place special attention to every detail, from selecting the right platforms to identifying your target audience and doing market research.

Creative Development

Considering your unique strategy, brand personality, and goals, we’ll create the visual and textual elements of your ad. From creating copy to designing graphics and choosing the right CTAs, our creative development service is the glue behind your campaign. By ensuring your ad sends the right message to your audience, you can attract more potential clients to your website and increase conversions.

Landing Page Setup & Optimization

Creating high-conversion landing pages is a key aspect of our PPC advertising services. We’ll customize existing landing pages or build them from scratch to match your specific ad group, creating persuasive copy, CTAs, visuals, and forms that cater to your target audience. By using UX best practices and optimization strategies, we’ll help you turn potential prospects into clients, ensuring your PPC campaign drives measurable results.

Campaign Setup

As part of our PPC advertising services, we’ll handle the initial campaign structuring to ensure that your ads are positioned for optimal performance right from the start. This process involves various technical configurations, such as selecting the right bidding strategies, campaign type, location targeting, and more—all of which ensure maximum visibility.

Conversion & Goal Tracking Review/Setup

Our team of PPC specialists will collect and analyze data to evaluate the performance of your PPC campaigns. By determining which ads are driving clicks and which are not contributing to your overall business goals, we can fine-tune your strategy to ensure your campaigns spark curiosity in your target audience.

Campaign Management & Optimization

As part of our PPC campaign management services, we’ll continuously refine and enhance your campaigns to maximize their effectiveness. This includes performing A/B testing to better understand what resonates with your target audience, making adjustments to stay ahead of the market, and continuously monitoring your ads to improve overall performance.

Reporting

To help you gain a deeper understanding of your campaign performance, we’ll provide you with a summary of key metrics, actionable insights, and strategic recommendations. Our reports include information such as the number of conversions, total cost, impressions, cost per click, and more so that you can measure short- and long-term ROI.

PPC Audit

Our team will perform an in-depth analysis of your previous or existing PPC campaigns to ensure you get the highest return on your ad investment. We’ll assess the short- and long-term performance of your campaigns, considering the campaign settings, costs, and ad groups to identify areas for improvement. If you’ve never run ads, we’ll focus on understanding your business, competition, and keyword costs to suggest a tailored strategy that fits your goals.

Competitor Ad Analysis

Our team will analyze your competitors’ strategies to gain valuable insight into what works and what doesn’t in your specific market. By identifying new opportunities and gaps, we’ll refine your strategy, helping you distinguish your brand from others. This PPC service includes identifying your competitors’ paid keywords, analyzing their ad copy, tracking their campaign history, and more.

Paid Advertising Strategy Development

We’ll create a tailored strategy for you, considering your unique goals, market conditions, and target audience to ensure our solutions align with your broader marketing goals. As the foundation of our paid ads services, this step sets the direction for all subsequent activities, meaning we place special attention to every detail, from selecting the right platforms to identifying your target audience and doing market research.

Creative Development

Considering your unique strategy, brand personality, and goals, we’ll create the visual and textual elements of your ad. From creating copy to designing graphics and choosing the right CTAs, our creative development service is the glue behind your campaign. By ensuring your ad sends the right message to your audience, you can attract more potential clients to your website and increase conversions.

Landing Page Setup & Optimization

Creating high-conversion landing pages is a key aspect of our PPC advertising services. We’ll customize existing landing pages or build them from scratch to match your specific ad group, creating persuasive copy, CTAs, visuals, and forms that cater to your target audience. By using UX best practices and optimization strategies, we’ll help you turn potential prospects into clients, ensuring your PPC campaign drives measurable results.

Campaign Setup

As part of our PPC advertising services, we’ll handle the initial campaign structuring to ensure that your ads are positioned for optimal performance right from the start. This process involves various technical configurations, such as selecting the right bidding strategies, campaign type, location targeting, and more—all of which ensure maximum visibility.

Conversion & Goal Tracking Review/Setup

Our team of PPC specialists will collect and analyze data to evaluate the performance of your PPC campaigns. By determining which ads are driving clicks and which are not contributing to your overall business goals, we can fine-tune your strategy to ensure your campaigns spark curiosity in your target audience.

Campaign Management & Optimization

As part of our PPC campaign management services, we’ll continuously refine and enhance your campaigns to maximize their effectiveness. This includes performing A/B testing to better understand what resonates with your target audience, making adjustments to stay ahead of the market, and continuously monitoring your ads to improve overall performance.

Reporting

To help you gain a deeper understanding of your campaign performance, we’ll provide you with a summary of key metrics, actionable insights, and strategic recommendations. Our reports include information such as the number of conversions, total cost, impressions, cost per click, and more so that you can measure short- and long-term ROI.

Benefits

Why Invest in Pay-Per-Click Advertising Services?

PPC campaigns are a great approach for any size business. They’ll help you:

 

  • Generate qualified leads.
  • Target the right audience.
  • Boost sales immediately.
  • Increase website traffic.
  • Retarget website visitors.
  • Improve your digital presence.
  • Receive a higher return on ad spend.

Success Stories

Start seeing results within 1-2 weeks of your PPC campaign going live.

Learn how partnering with our PPC management agency will help you achieve measurable results.

Client Testimonials

We create solutions that keep clients coming back.

Hear what our clients have to say about our PPC management company.

FAQ

What is paid search advertising, and how does it work?

Paid search advertising is a form of online advertising where businesses pay to have their ads displayed at the top of search engine results for specific keywords. It works by bidding on keywords relevant to your product or service, and when users search for those terms, your ad appears, with costs incurred only when someone clicks on the ad.

What platforms do you manage for PPC campaigns?

At Scopic Studios, we handle all types of Google ad campaigns, including search, universal app campaigns, eCommerce, display ads, and video ads. We also manage social media ads across platforms like Facebook, Twitter, and LinkedIn, as well as Bing ads, to provide tailored solutions for your business.

How much do PPC services cost?

The cost of PPC management services depends on the cost per click for certain keywords. Each client has full control over their budget, with the ability to set daily and/or monthly limits on ad spending. At Scopic Studios, our job is to maximize results within that budget by finding the right keywords that have a lower cost per click while still having enough monthly searches, ensuring you receive the best ROI.

How do you select the right keywords for my PPC campaign?

Our team conducts thorough keyword research using tools like Google Keyword Planner and SEMrush. Our focus is on identifying keywords closely related to each client’s business, aiming for medium competition scores and lower cost per click. We’ll then share the list with you and fine-tune the campaigns by including negative keywords for further optimization.

What kind of reports will I receive, and how often?

We’ll provide weekly and monthly reports on the performance of your PPC campaign. Our reports include information such as number of conversions (calls, form submissions, purchases, etc.), total cost, impressions, cost per click, and more so that you can measure short- and long-term ROI.

How does Scopic Studios track the success of PPC campaigns?

Our PPC company uses ad platforms and Google Analytics to track your PPC ad conversions once the PPC campaigns are live. This data allows us to measure performance in real-time and make informed adjustments to maximize your return on investment.

What is the difference between PPC and SEO?

PPC and SEO are both important components of a comprehensive marketing plan. That said, they have key differences that set them apart: 

  • PPC: PPC is a paid advertising model where businesses pay for each click on their ads. 
  • SEO: SEO is a strategy to improve a website’s organic rankings in search engine results through content and technical optimizations.
    What are the differences between Google Ads and AdSense?

    The biggest difference between Google Ads and AdSense is the audience that uses the platform. Google Ads is used by advertisers, and AdSense is used by publishers like website owners. Google Ads allows advertisers to attract traffic to a website using display, search, remarketing, and advertising. AdSense, on the other hand, takes users from one website to another. If you’ve recently done some online shopping and you find the products displayed on other websites, you’re seeing an example of AdSense.

    Ready to boost your sales?

    Our PPC services are cost-effective, deliver quick results, and are tailored to help you achieve your unique business goals. Contact us today, and we’ll provide you with a free quote.