Search Experience Optimization (SXO) Services

The SEO + UX Duo Designed for Conversions

Don’t just attract visitors; keep them engaged. Our SXO services combine search optimization with user-focused design to create websites that users actually want to explore, leveraging UX/UI audits, insights into user needs, and CRO to turn traffic into conversions. Sustainable growth starts with SXO, because visibility without conversions equals wasted potential.

Services

Our Search Experience Optimization (SXO) Services

SXO: Is It Right for You?
SXO: Is It Right for You?
You could benefit from our SXO services if:
- Your site drives traffic but conversions are weak.
- Visitors aren’t staying on your website for long.
- Your website isn’t easy for people to find.
- Competitors outrank you despite similar content.
- You want to align SEO, UX, content, and CRO.
UX & UI Audit + Page Experience Optimization

Our team evaluates every aspect of your website’s interface to identify strengths, weaknesses, and areas for improvement. As part of our SXO services, we take the time to understand your user’s pain points and expectations, collecting data from analytics and user behavior tracking tools to guide our design decisions.
By optimizing areas such as page speed, mobile usability, layout, and navigation, our web design and development services help you improve the overall user experience and drive higher conversions.
Content & Search Intent Alignment

Your website is only as powerful as the content behind it. With our SEO copywriting services, you can publish content that your visitors actually want to read, aligning every detail with genuine search intent.
Our team creates tailored strategies that determine the right content structure, keywords, topic clusters, and internal linking opportunities to increase organic traffic and maintain a unique brand voice that inspires trust.
Technical Enhancements for SXO

As an experienced SEO company, we handle your website’s technical audits end to end, from analysis to implementation. To optimize your website’s backend, we evaluate Core Web Vitals, schema, speed, and code performance, making the necessary updates to enhance search visibility.
By combining the technical foundation of SEO with the user-focused strategies of UX, we create a seamless user journey that reduces bounce rates.
Conversion Rate Optimization (CRO) + Behavioral Analysis

As a full-service digital marketing agency, we use CRO to encourage website visitors to take the next step, whether that’s signing up, subscribing, or making a purchase.
Before crafting a detailed CRO strategy, we conduct in-depth user behavior analysis to ensure every recommendation addresses user pain points and supports your business goals. We leverage heatmaps, user testing, and A/B testing to optimize conversion paths and support long-term growth.
Ongoing Monitoring, Reporting & Optimization

Our SXO professionals use analytics, search and user behavior tracking, and continuous improvement to gain valuable insights into your visitors’ needs. We then take this information and adjust your strategy accordingly, ensuring every aspect of your website is catered to your target audience.
As a leading AI digital marketing agency, we also identify where new technologies and tools can be implemented to generate more traffic and sales, ensuring you stay competitive in an AI-driven landscape.

SXO: Is It Right for You?

You could benefit from our SXO services if:

Your site drives traffic but conversions are weak.
Visitors aren’t staying on your website for long.
Your website isn’t easy for people to find.
Competitors outrank you despite similar content.
You want to align SEO, UX, content, and CRO.

Our team evaluates every aspect of your website’s interface to identify strengths, weaknesses, and areas for improvement. As part of our SXO services, we take the time to understand your user’s pain points and expectations, collecting data from analytics and user behavior tracking tools to guide our design decisions.

By optimizing areas such as page speed, mobile usability, layout, and navigation, our web design and development services help you improve the overall user experience and drive higher conversions.

Your website is only as powerful as the content behind it. With our SEO copywriting services, you can publish content that your visitors actually want to read, aligning every detail with genuine search intent.

Our team creates tailored strategies that determine the right content structure, keywords, topic clusters, and internal linking opportunities to increase organic traffic and maintain a unique brand voice that inspires trust.

As an experienced SEO company, we handle your website’s technical audits end to end, from analysis to implementation. To optimize your website’s backend, we evaluate Core Web Vitals, schema, speed, and code performance, making the necessary updates to enhance search visibility.

By combining the technical foundation of SEO with the user-focused strategies of UX, we create a seamless user journey that reduces bounce rates.

As a full-service digital marketing agency, we use CRO to encourage website visitors to take the next step, whether that’s signing up, subscribing, or making a purchase.

Before crafting a detailed CRO strategy, we conduct in-depth user behavior analysis to ensure every recommendation addresses user pain points and supports your business goals. We leverage heatmaps, user testing, and A/B testing to optimize conversion paths and support long-term growth.

Our SXO professionals use analytics, search and user behavior tracking, and continuous improvement to gain valuable insights into your visitors’ needs. We then take this information and adjust your strategy accordingly, ensuring every aspect of your website is catered to your target audience.

As a leading AI digital marketing agency, we also identify where new technologies and tools can be implemented to generate more traffic and sales, ensuring you stay competitive in an AI-driven landscape.

Success Stories

Smarter Strategies. Stronger Results.

Shapiro

217.5%

growth in organic traffic

227.2%

increase in conversions

View Project

SketchList

567%

increase in revenue

300%

increase in sales

View Project

Arrow Electric

194%

increase in users reached

214%

increase in engagement on LinkedIn

View Project

Workflow

Our Proven SXO Process

At Scopic Studios, we believe the best results come from combining our SXO expertise with your deep knowledge of your business. Our collaborative approach is built on transparency, strategic SEO and UX practices, and a structured process that drives visibility and conversions.

Kick-off Discovery

Our SXO process starts with a discovery call to understand your business goals, audience,
and website challenges, ensuring we’re aligned on short- and long-term objectives and priorities.

Data Collection & Scoping

Next, our team collects analytics, technical data, and competitor benchmarks to define the scope of work, delivering a research baseline and a clear evaluation framework.

Technical & SEO Audit

Our team then reviews your site’s structure, indexing, page speed, and on-page SEO factors to identify optimization gaps, creating a detailed SEO audit report to guide our SXO services.

UX & Conversion Analysis

We evaluate your user journeys, design usability, and conversion funnels to pinpoint
common pain points, using UX insights to identify SEO opportunities.

Integrated SXO Findings

Our digital marketing experts combine SEO and UX results into one holistic evaluation, creating a prioritized list of issues and opportunities to drive measurable growth.

Workshop & Roadmap

We share our findings with you, providing a practical SXO roadmap to guide implementation. From there, we work closely with your team to implement, test, and refine strategies for lasting impact.

SXO, Done Right with Scopic

Scopic Studios leverages search experience optimization to bring in more targeted traffic and drive conversion rates. Our team puts a creative touch on traditional SXO services, using advanced technology and creative insight to capture the right audience and keep them engaged.

We're a Full-Service Digital Agency

Our services go way beyond traditional SEO. We have deep expertise in UX/UI, technology, content marketing, and CRO to provide you with an integrated approach.

We Never Stop Optimizing

We understand that the digital landscape is constantly evolving. While our SXO strategies are future-proofed, we’re constantly looking for new ways to improve your ROI.

We Have a Track Record of Success

We helped one of our clients improve organic traffic by 217.5% and boost conversions by 227.2%. This is just one of many success stories we have in our case studies.

We Value Transparency

Our detailed performance reports track rankings, traffic, and conversions in real time, so you know exactly how your marketing budget is being used and the ROI it delivers.

We Use Data-Driven Insights

We merge behavioral, technical, and competitive insights from tools like Hotjar, Screaming Frog, Google Search Console, Google Analytics, and SE Ranking to craft experiences that rank and convert.

We Stay Ahead of the Latest Trends

Our team monitors algorithm updates, shifting user intent, and on-page engagement patterns to refine your strategy, keeping your website optimized for both visibility and conversion.

Want a Strategy That Improves Both Rankings and User Experience?

Search experience optimization is an innovative approach that gives you the best of both worlds—better search rankings, happier users, and more conversions. Fill out this form for a free SXO assessment.