Anzhela Poghosyan
- 7 articles
Articles by Anzhela Poghosyan
anzhela.p@scopicsoftware.com

- Digital Marketing
- Marketing
- Jul 15, 2026
A B2B-focused YouTube SEO strategy guide for channel setup, keyword targeting, titles, engagement signals, and how video search visibility supports pipeline generation.
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- PPC
- Jul 3, 2026
A good Google Ads budget is the amount that can generate enough relevant clicks and meaningful conversions to evaluate performance while staying within your target CPA, CAC, or ROAS.
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- SEO
- Apr 1, 2026
Medical SEO is no longer just about rankings. It is about helping patients find, trust, and choose your practice before they ever make contact. This guide breaks down how healthcare providers can improve visibility through local SEO, patient-focused keyword strategies, strong E-E-A-T signals, and technically sound websites. From Google Business Profile optimization to AI search readiness, learn how to turn your online presence into a consistent source of qualified patient inquiries.
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- SEO
- Mar 3, 2026
Looking for the best AI visibility tracking tools for GEO? See how Peec.ai and PromptMonitor compare on competitive tracking, analytics, outreach, and more.
Read moreTrophy Scan, a hunting app for scanning and scoring trophies in 3D, was just entering the market and needed a stronger digital presence to support its launch. The team was challenged with building visibility from the ground up: the App Store listing had to be created and optimized to match how hunters actually search. They also wanted the website design to better reflect the high-tech nature of the product while attracting more organic traffic.
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