Blog - Scopic Studios

The Biggest Shifts in Email Marketing Trends: Personalization and AI Innovations

Discover how AI and personalization are transforming email marketing. Explore key trends, automation strategies, and the future of targeted customer engagement.

Email Marketing
February 20, 2025

Email Marketing Agency Pricing 2025: A Complete Guide

Discover email marketing agency pricing and costs for 2025. Compare service packages, understand email marketing price factors, and choose the right solution.

Email Marketing
November 25, 2024

6 Effective Email Marketing B2B Lead Generation Strategies

Despite the growing dominance of social media and paid ads, email marketing remains 40 times more effective at acquiring customers than Facebook and Twitter. Yet, many businesses fail to harness its full potential. If you’re not tapping into email marketing because you’re not sure how to create a successful campaign, you’re missing out—and your potential customers are going straight to your competitors.

Email Marketing
November 23, 2023

Outsource Email Marketing: Elevating Your Digital Strategy

Outsourcing email marketing is a strategic choice that offers expertise, cost-effectiveness, and scalability, essential for achieving exceptional marketing success.

Email Marketing
June 10, 2023

Cannabis Email Marketing: Best Practices & Platforms

There are 5.18 billion Internet users in the world, and 49.1% of users aged 16-64 check their emails daily. On top of that, email marketing has one of the highest ROIs (every $1 invested results in $36 profit on average). So it’s no surprise that email marketing is a great strategy to create brand awareness, increase sales, and build solid customer relationships. However, when it comes to cannabis product-related marketing, businesses have to deal with an overwhelming number of regulations and restrictions.